This course is perfect for you if you want to improve your email marketing strategy or build one from scratch.

By discovering the key principles for building an effective email marketing strategy, components of effective emails and design essentials, you will learn how to develop an email strategy for your business that anticipates the needs and interests of your prospects, customers, and partners for maximum engagement.

You’ll not only gain new knowledge but also walk away with an email campaign creation checklist, so you can start working on your email marketing and watch how it improves your business!

This course will help you

  • Understand why you need to personalise your emails

  • Discover the key principles for building an effective email marketing strategy

  • Learn how to create email campaigns that provide value and generate leads